Artist Support Pledge Focuses On Raising Money For Ukraine

Ukraine Support Pledge

The Artist Support Pledge platform has successfully raised over £30m for artists during the pandemic. The cancellation of art fairs and gallery exhibitions created a void filled by a simple hashtag. It was a lifeline to many artists worldwide. In response to the war in Ukraine, Artist Support Pledge founder Matthew Burrows along with artist-curator Zavier Ellis of Ellis Smith Projects, have come together to launch Ukraine Support Pledge. 

To participate and support the people of Ukraine, please follow the guidelines below.

🔵 Post images of your artwork on Instagram to sell for a suggested donation of £200 ($200, €200, A$300, C$300, ¥20000) each.

🟡 Add the USP, text and QR code tiles. This tells people what it is and how to take part (use a repost app, screenshot or copy from

🔵 Include the hashtags #ukrainesupportpledge and #artistsupportpledge.

🟡 Ask buyers to DM (message) you to purchase the work.

🔵 Payments should be made directly to Global Giving Ukraine Crisis Relief Fund via our Just Giving page (you can add this to your bio).

🟡 Request that the donor message or email you a screenshot for proof of donation as well as their shipping address.

🔵 Ship artwork to the donor.

Zavier Ellis of Ellis Smith Projects, have come together to launch Ukraine Support Pledge.
Zavier Ellis along with Matthew Burrows have launched Ukraine Support Pledge.

You can make work for the campaign or just your regular work. Just get the donations flooding in. We’ll keep you updated on progress.

ARTIST SUPPORT PLEDGE is a culture and economy supporting artists and makers established and led by artist Matthew Burrows on 16th March 2020 in response to the COVID-19 pandemic. It is now a global movement of connected communities committed to an equitable and sustainable economy for artists and makers of all countries, media and ethnicities.

The project uses the social media platform Instagram, a popular platform for artists to post images and share their work. Artists and makers can post their images using #artistsupportpledge, giving details of their works and price (no more than £200 or equivalent). Then, if people are interested in buying, they message (DM) the artist. Anyone can buy the work, and artists don’t need permission to join.

Every time an artist reaches £1,000 of sales, they pledge to buy £200 of work from another artist (s).

ASP works by example, showing how a generous culture behaves and exploring the values that maintain its ethos. At the core of this is a commitment to equality of opportunity FOR ALL and an accessible platform to participate.

ASP believes that an equitable and sustainable future economically and environmentally must begin by examining the cultural values we live by, that artists are central to this debate, and that ALL artists are essential in maintaining the permaculture that is our global artistic ecosystem. If one part suffers, we all do.

For more information on your donations, please go to:

#ukraine #standforukraine #stopwar @ukrainesupportpledge @artistsupportpledge @matthewburrowsstudio @zavierellisstudio @ellissmithprojects @secilerelstudio @bookoftransformation #secilerelstudio

Photos Top: Matthew Burrows Insert Zavier Ellis by P C Robinson © Artlyst 2022

Ukraine Support Pledge

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